Drug and alcohol treatment centers for seniors and older Americans are popping up near the Mad River area and all around the region because of a considerable need for such treatment for this part of the population. As baby boomers reach their golden years, seniors and older adults account for a significant percentage of the population in need of drug and alcohol rehabilitation for addiction problems. This is obvious even today, but will become extremely evident in the next 10 years or so when an even greater number of seniors and older individuals will be in dire need of rehabilitation in drug treatment facilities in Mad River and across the nation. Alcohol and drug rehab programs are preparing for this and are already ready and treating quite a few seniors and older Americans in Mad River who need help for addiction, and drug and alcohol treatment professionals are accustomed to this group of clientele and have already rehabilitated many seniors and older adults all around the region.