Males in this country may have problems with drugs and alcohol and struggle with addiction for different reasons than their female counterparts. Drug rehabilitation programs in Ayer which recognize the difficulties that males are up against in treatment due to these gender specific treatment needs can provide gender specific treatment curriculum and a therapeutic atmosphere to support the male treatment client to becoming rehabilitated. Many addiction issues which are exclusive to men can be brought forward and resolved through extensive counseling and therapy in alcohol and drug treatment facilities in Ayer which work diligently to address male addiction. This approach to rehab has been very effective in not just getting male clients effectively rehabilitated and abstinent, but also in helping them maintain abstinence for the rest of their lives due to the fact that these male clients have been truly rehabilitated.